A Provenance Marketing Show

EP2 NZ Grown medicinal herbal products, new hair product released and new fitness product launches

March 21, 2019 Season 1 Episode 2
A Provenance Marketing Show
EP2 NZ Grown medicinal herbal products, new hair product released and new fitness product launches
Chapters
00:00:29
KiwiHerb Wellness
00:03:26
Fresh Hair Care
00:06:52
Rock-It Boards
00:07:40
Jelly Beans
00:09:03
Q&A
A Provenance Marketing Show
EP2 NZ Grown medicinal herbal products, new hair product released and new fitness product launches
Mar 21, 2019 Season 1 Episode 2
Buy New Zealand Made
NZ Made businesses featured are KiwiHerb, Fresh Haircare, Rock-It Board & Rainbow Jelly Beans.
Show Notes Transcript Chapter Markers

KiwiHerb helps me get better with some calming and 100% natural throat spray.

I also try on a fresh haircare product from Fresh Hair Care.
http://freshhaircare.co.nz 

...AND I give a sneak preview of a wellness product from Rock-It Boards in Hawke's Bay.
https://www.rockitnz.com

PLUS... we look at how jellybeans are made.

Watch here: https://youtu.be/vYMPgDBDB48 


Watch this Provenance Marketing on YouTube: https://youtu.be/hGqyjFOAIyQ

Speaker 1:
0:05
Okay. Welcome:
Speaker 2:
0:05
back. My name is Ryan Jennings and this is episode two of the provenance marketing show where we talk about products that are manufactured in New Zealand that were being sent by New Zealand business owners who are making some great things as we've got a couple to talk about today. Uh, as well as like, you know, what we've been up to around New Zealand and what's coming up. So the first product is because I haven't been that well actually over the last, uh, into the last week, started to get this flu and was completely knocked out, so hadn't felt that well. Uh, luckily I emailed the guys at phyto now phyto mid do this product called Kiwi herb and if you get a close up of that one and other, the Kiwi, her product and they have a whole range. They have kids, they have adults, it's all natural product. And this particular one has been super good for me. It's called the herbal throat formula. Uh, as you can hear him, my throat still a little bit chesty the throat formula has in it. What do we got here?:
Speaker 2:
1:19
Each one milliliter contains certified organic herbal extracts equivalent to dry. It can Neisha pure purer route 250 milligrams, licorice root, 200 milligrams and time herb, 150 milligrams. Now what I like about this is not what it looks like cause it does come out in this kind of licorice, dark, syrupy paste. Uh, but when you mix it with water and you gargle it, it numbs the back of your throat and kind of gives it this a minty feel to it. Uh, but just feels good. And, and like since taking this on Friday, I think I've recovered a lot better than I would have otherwise. Obviously this isn't a commercial for it, but let's just show you the color. They're actually probably need a coffee or a cup or something. Can a mud, oh, I'll get them a delicious licorice taste. That's, that's the thing that this product has is yeah, beautiful taste.:
Speaker 2:
2:23
Cause I know a lot of the other ones don't. Um, but the thing that I liked the most about it is I know that the product is grown in New Zealand. It's not all chemical. And additives. It's all made and grown here. And you know, when you're trying to get, well sometimes the best thing is to use native remedies. So that's one I've been using in terms of their branding. So yes, key hubs, the brand, but because they're in New Zealand might license holder on the back, they have their New Zealand made logo alongside a number of other quality marks, including the recycling a GMP and nets is to consumers that hey, we are part of these affiliations. You can trust this product. Um, so neat. Really good work. And uh, thanks to clear Richardson and Antonio for sending me this, I managed to get back to work early because of it.:
Speaker 2:
3:22
So thank you. Um, that's the first product app today. The second product also going with the, uh, uh, something I've been using regularly since purchasing. Uh, this is a fresh met cream. It's a [inaudible]. It's a hair care product. Uh, used to style guys. Heres this is one that, uh, the story behind this is Danny who is a barber at a Taranaki street barbershop, has seen an opportunity to produce a product in New Zealand that is superior. He believes to the products that are being imported for use in New Zealand barbershops. Now, what I like about this as it's, it's simplicity. It's got a very like no, you can't see the line in between the top and the bottom. That open switch, very flush, subtle. The branding on top you can almost hardly see. And then if you get the sheen on there, Ana, but the reflective, um, spot gloss they call it gives it a very subtle branding element to it. And it's only the gold, uh, writing over the top that really strikes you from a distance, but that's not the hero part of this product. I believe, uh, Phi Oakland this up and I've been doing this for the last few days in the office. Um, although it just looks like a, any hair care product, it's what it smells like. That really took my breath away and something where I thought, wow,:
Speaker 3:
4:56
it's okay.:
Speaker 2:
4:58
It's got this caramel coconut scent to it and it smells is almost as good that you could actually eat it. I'm not recommending that. But in terms of a product that, you know, if you're in a shop, you can't necessarily put this on your here and try it to see if it's going to be any good. But the one thing you can do is give it the sniff test and it passed. And I like it, like in terms of here product, if I take some of this out here, put on my hands, it's not too sticky. I can put it into my hair. Obviously, see with a mirror, it's going to be a little bit bitter, but that product does the trick.:
Speaker 2:
5:40
Fresh care. So they're not actually launched yet. By the time this video comes out, they probably will be. And you can buy it@freshhaircare.co. Dot. Nz did. And their provenance marketing strategy is similar to Kiwi hubs. They've put their little New Zealand made a logo right next to recycling just above where it says Matt cream. They've inverted the logo so that the bronze color, uh, is where the black would usually be. And we're the white Kiwi and white New Zealand maters that's reversed into black. And that's completely fine with us. In fact, it's in keeping with the brand. Uh, so really excited with these guys. It's a big leap for them. They are historically a service business being a barber. So to move into a product business is a, is a very different undertaking. So well done to Danny and the team at fresh fresh, oh, listen to this, right? Fresh Hair care.co. Dot. Nz are, those are the two products for this week. Uh, in terms of what else has been happening, uh, visited rocket board in Hawke's Bay out on Monday and talk to them about their business. Did a little bit more than that. We also filmed what their rocket borders and I'll cut in some of that footage here where you can see, uh, Dave and Anne who are the cofounders of the business actually using this exercise rock rocket board.:
Speaker 4:
7:15
So now have to put an R and D. We've come up with our office board. Do you feel it more in your glutes, adopters around beer or do you, do you feel it more in your, no, it's really much more on your card.:
Speaker 3:
7:31
Okay.:
Speaker 2:
7:32
All made of natural apply and it's one of the solutions to wellness as we age. Certainly they're finding success in that 50 plus market and that's kind of it. Um, what I'll leave you with this week is we've been doing some 60 seconds social commercials and repackaging of existing content that is sent through to us by a New Zealand made businesses. Uh, one of the ones that I recommend you go and have a look at is one from rainbow confectionary where there's a ton of jelly beans they do every month in fact, and tunes of New Zealand made lollies. They do over 3000 tons a year. They've got plenty more capacity for businesses that want to potentially start their own line. Uh, the base down in on the route and we've put together a short 62nd video are round how jelly beans are made.:
Speaker 3:
8:25
[inaudible].:
Speaker 2:
8:39
You can watch that on our linkedin page, which will link up to here or probably down here somewhere and you can go and see how those delicious Rainbow Jelly beans are made. Uh, we've got some coming to the office over the next couple of days, some black and white ones. Uh, obviously to go with our branding. So that is pretty much the list for this week. I want to now hand it over to you as the audience. If you've got questions you want to ask about what provenance marketing, uh, means or what the New Zealand made key we trademark could mean for your organization. Then get in touch. If you are a business already licensed with us sin products, they will appear right here and we will talk about them on the next provenance marketing show. Thanks for tuning in. Make sure you subscribe, hit the like button, do all that stuff that, uh, the social algorithms enjoy and we'll see you next week. Thanks very much guys.:
KiwiHerb Wellness
Fresh Hair Care
Rock-It Boards
Jelly Beans
×

Listen to this podcast on